Casons Taxi has officially rebranded as The Taxi Company, effective 10 January 2026, marking a new phase in the company\u2019s evolution with a refreshed brand identity, new logo, and an enhanced digital presence.<\/p>\n\n\n\n
Under the rebrand, the company confirmed that rates, billing processes, and service delivery will remain unchanged throughout the transition.<\/p>\n\n\n\n
\u201cThis is purely a brand identity update. Our operations and service delivery remain exactly the same, with no disruption to corporate transport services,\u201d said CEO Zufer Ahamed.<\/p>\n\n\n\n
Casons Taxi commenced operations in October 2011 with a modest fleet of 10 red-and-white Alto vehicles.<\/p>\n\n\n\n
The company\u2019s foundation was shaped by extensive ground-level research led personally by Ahamed, who travelled in taxis, compared kilometre-based pricing, and benchmarked service standards before launching the business.<\/p>\n\n\n\n
He was supported by his elder brother Zakir Ahamed, Managing Director and a serial entrepreneur with deep experience in the transportation sector.<\/p>\n\n\n\n
\u201cThat research-first approach laid the foundation for a service culture centred on consistency, responsiveness, and controlled execution. These principles have remained central as the company has grown.\u201d<\/p>\n\n\n\n
Ahamed said that the company is also exploring plans for a future listing.<\/p>\n\n\n\n
Today, The Taxi Company offers a wide range of mobility solutions that extend beyond passenger transport. Its services include corporate staff transport, hotel and airport transfers, scheduled pick-ups and drop-offs, and baggage transport, both in Colombo and internationally through global partners.<\/p>\n\n\n\n
The company also supports logistics and delivery needs within the hospitality sector, including food delivery services for leading hotels in Colombo.<\/p>\n\n\n\n
Beyond standard passenger vehicles, the company supplies driver-operated pickup trucks and utility vehicles that support operations in telecommunications, solar energy, construction, and government projects, enabling reliable site-based mobility for technical and supervisory teams.<\/p>\n\n\n\n
Responding to institutional and corporate demand, The Taxi Company has also established event transportation and coordination services, managing organised movements where timing, routing, and accountability are critical.<\/p>\n\n\n\n
\u201cApproximately 80% of our operations are focused on corporate mobility, supported by a 24\/7 customer care centre serving both corporate and public clients,\u201d Ahamed noted.<\/p>\n\n\n\n
The Taxi Company\u2019s service excellence was recently recognized with the Excellence in Collaboration and Service Award at the Huawei South Asia Supplier Convention 2024.<\/p>\n\n\n\n
Alongside the rebrand, The Taxi Company is strengthening its digital ecosystem to enhance booking control, service coordination, and customer visibility.<\/p>\n\n\n\n
Its new website, thetaxi.lk, is now live. A driver app is currently in beta testing, while development is underway on a corporate booking and reporting portal, with plans for a customer-facing mobile application in the pipeline.<\/p>\n\n\n\n
Source : Hiru News<\/p>\n","protected":false},"excerpt":{"rendered":"
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