In recognition of International Women\u2019s Day on March 8, People\u2019s Bank has announced an expansive suite of exclusive benefits and financial empowerment programmes under its flagship \u2018Vanitha Vasana\u2019 brand.<\/p>\n\n\n\n
This year\u2019s initiative is designed to pay tribute to the multifaceted roles played by Sri Lankan women\u2014as leaders, caregivers, and economic drivers\u2014while providing the practical tools necessary to secure their financial independence and foster a culture of entrepreneurship.<\/p>\n\n\n\n
The Vanitha Vasana savings account was pioneered in 1993 to encourage the ancestral habit of thriftiness among Sri Lankan women. Since its inception, the platform has evolved into a comprehensive financial ecosystem that uplifts families and contributes significantly to the national economy.<\/p>\n\n\n\n
To mark this occasion, the Bank has introduced several specialised products aimed at wealth creation and financial security:<\/p>\n\n\n\n
High Interest Savings Account (HISA): A secure, flexible investment mode offering tiered interest rates that scale with deposit value, ensuring higher returns for disciplined savers.<\/p>\n\n\n\n
Vanitha Vasana Money Planner: A systematic investment plan with target maturities. These plans feature attractive interest rates and automated installment facilities via standing orders, supplemented by special promotional gifts.<\/p>\n\n\n\n
Exclusive Benefits: Accountholders will receive specifically branded Debit and Credit cards offering exclusive discounts at leading retailers island-wide, along with a 0.5% interest benefit on \u2018Swarna Pradeepa\u2019 pawning advances.<\/p>\n\n\n\n
People\u2019s Bank is placing a strategic emphasis on female-led Micro, Small, and Medium Enterprises (MSMEs) to bolster the nation\u2019s business landscape.Targeted loan schemes, including \u2018Vanitha Saviya, Aswenna\u2019, SMED, People\u2019s Spark, NCGIL, and the MSME Re-Energizing Package, are now available with competitive annual interest rates starting from 5 per cent (per annum).<\/p>\n\n\n\n
Deputy General Manager (Retail Banking and Overseas Customer Services) Aruni Liyanagunawardana stated; \u201c\u201cPeople\u2019s Bank launched the Vanitha Vasana savings account for women in 1993., coinciding with International Women\u2019s Day. Since then, People\u2019s Bank has been able to encourage women\u2019s savings and provide various credit facilities for the advancement of women and thereby uplift the economy of women and their families, and to make a strong contribution to the country\u2019s economic development.\u201d<\/p>\n\n\n\n
\u201cOn this International Women\u2019s Day, People\u2019s Bank is ready to offer a number of special benefits under the Vanitha Vasana account. The bank has also unveiled a number of bank loan schemes with annual interest of 5% upwards with the aim of empowering them as entrepreneurs. In addition, the \u2018Women Business Challenge\u2019 program has been launched to select the best performing female entrepreneur from each district and award them with cash prizes.\u201d<\/p>\n\n\n\n
Source : Daily News<\/p>\n","protected":false},"excerpt":{"rendered":"
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